TipOff

Be the first rep through the door.

TipOff reads every new Texas liquor license filing and emails you the bars, restaurants and stores coming to your territory. You reach the owner while they’re still choosing a POS, distributors and insurance.

$49 a month for one metro. Cancel any time.

69

independent bars, restaurants and stores filed around Houston in the last 30 days.

Count as of Oct 7, 2026 · chains not counted
Sample alert
TipOff to youMon 7:00 AM

15 new leads in Houston this week

  1. Vida MariscosFiled Oct 6
    4717 East Fwy, Baytown 77521 · Map
    New location
    Full bar · Late hours · Received
  2. Rose Gold Gentlemen's ClubFiled Oct 6
    1925 S Texas 6, Ste 100, Houston 77077 · Map
    New location
    Full bar · Late hours · Received
  3. Hilton Houston NorthFiled Oct 5
    12400 Greenspoint Dr, Houston 77060 · Map
    New owner — taking over from The Cafe/Vino
    Full bar · In review
  4. Thai Tale EateryFiled Oct 5
    4836 Waterview Town Center Dr #100, Richmond 77407 · Map
    New owner — replacing Crust Pizza Co, which closed
    Beer and wine · Food and beverage certificate · In review
  5. Anti-SocialFiled Oct 5
    10729 Gulf Freeway, Houston 77034 · Map
    New owner — replacing La Zona 45 Lounge, which closed
    Full bar · In review

Showing 5 of 15 · chains hidden · real filings, Oct 5 – Oct 6

How a filing becomes your next account

Texas publishes new liquor license applications as public records. Most reps never see them, because the raw file is hard to use. Here’s what happens between a filing and your inbox.

  1. 01 · Day 0

    The owner files

    A new bar, restaurant or store applies for its liquor license, often weeks or months before opening. The application shows up in public Texas records.

  2. 02 · Overnight

    TipOff cleans it up

    We pull every new filing, fold add-on permits into their venue, drop event permits and out-of-state suppliers, flag chains and check who held a license at that address before.

  3. 03 · 7 a.m. Central

    It’s in your inbox

    Only the venues in your metro or counties, each with the address, a map link, the license type and where the application stands.

  4. 04 · Weeks later

    Approved, opening soon

    When the state approves the application, you get a second alert. That’s your cue to follow up before the doors open.

What’s in every lead

Six facts per venue, in plain English, ready for a first visit.

Harris County · Houston metro
1Unforgettable Kitchen and Cocktails
25922 Washington Ave, Houston 77007 · Map
3Full bar (mixed beverage permit)
4New owner — taking over from Forget Me Not Kitchen & Cocktail Lounge
5Filed Sep 29 · In review
6Owner: 5922 Washington BevCo, LLC
  1. 1
    Trade name

    The name the venue will open under, cleaned up from however it was typed into the application.

  2. 2
    Address and map

    The street address, with a map link that opens on your phone.

  3. 3
    License type

    Full bar, beer and wine, liquor store or convenience store. Add-ons like late hours are listed too.

  4. 4
    New owner or new location

    New owner means the address had a license under someone else in the last two years. We name the previous business.

  5. 5
    Filing date and status

    When the application went in and where it stands: received, in review or approved.

  6. 6
    Legal entity

    The company on the application. It’s your starting point for finding the decision-maker.

Made for reps who sell before opening day

If a venue picks your product before it opens, the filing is the earliest signal you can get. TipOff is built for four kinds of reps.

POS and payments

Owners lock in a POS during build-out. Menus, printers, kitchen screens and online ordering all have to be set up before the first soft opening, and once a system is installed it usually stays for years. Get there while they’re still collecting quotes.

Best fit: full bars · beer and wine

Beer, wine and spirits distributors

The opening order, the draft lines, the well and the first cocktail menu are decided before the doors open. Liquor stores and convenience stores set their shelves too. Reach the owner while the back bar is still empty.

Best fit: all four venue types

Insurance agents

A new bar needs liquor liability, general liability, property and workers’ comp in place before it opens, and landlords usually ask for proof early. New-owner leads count too: a new owner means new policies.

Best fit: full bars · new owners

Restaurant services

Hood cleaning, grease trap pumping, pest control, linens, ice machines and dish machine leases get signed in the last weeks before the health inspection. One visit during build-out can turn into a recurring contract.

Best fit: full bars · beer and wine

Pricing

Month to month. No contract and no setup fee.

  • Renews each month until you cancel.
  • Cancel from your account page. Leads keep coming until the end of the month you paid for.
  • Pay by card through Stripe.
  • Running a sales team? Team plans with several logins are coming later.

Starter

For a rep who works one metro.

$49/ month

  • One metro: Houston, Dallas–Fort Worth, Austin or San Antonio
  • Weekly email, Mondays at 7 a.m. Central
  • New venues, new owners and approval alerts
  • Choose venue types; show or hide chains
Choose Starter

Pro

For bigger territories, or reps who want leads every morning.

$99/ month

  • Any mix of metros and counties, or all of Texas
  • Daily or weekly email, your choice
  • New venues, new owners and approval alerts
  • Choose venue types; show or hide chains
  • Lead history with search and CSV export, included when it launches
Choose Pro

Questions reps ask

Where does the data come from?
From the license applications and license records that the state of Texas publishes on its open data portal. TipOff reads them every morning, cleans them up and sends you the ones in your territory. We’re an independent company, not affiliated with or endorsed by any government agency.
How early will I hear about a new venue?
Owners usually file weeks to months before they open, and some applications sit in review for a long time. Every lead shows the filing date and where the application stands. When it’s approved you get a second alert, which usually means opening day is close.
The state data is free. Why pay for TipOff?
You can download it yourself. On a typical day the statewide file has about 1,000 rows, including event permits for church festivals and fundraisers, out-of-state wineries and importers, and add-on permits that repeat a venue already listed. License types are codes like MB and BQ, and the phone column is almost always empty. After cleanup, a little over half the rows are real venues, and only a slice of those are in your territory. TipOff does that sorting every morning, so your list is short and ready to work.
Do leads include phone numbers or the owner’s contact details?
No. The filings almost never include a phone number, and we don’t look up personal information about anyone. Each lead has the business name, street address, license type, filing date and the legal entity that filed. Most reps stop by the address or start from the entity name.
What does “new owner” mean?
Someone filed for a license at an address that had a license under a different owner within the last two years. Usually it’s a restaurant changing hands or a new concept moving into a closed space. We name the previous business. New owners pick their own vendors, so these are worth a visit.
Are chains included?
Locations of big chains, like national convenience stores and fast-casual brands, are flagged and hidden by default, since a local rep usually can’t sell to them. If you sell to franchisees, turn chains on in your settings.
Which areas do you cover?
All of Texas. Starter covers one metro: Houston (10 counties), Dallas–Fort Worth (11), Austin (5) or San Antonio (8). Pro lets you combine metros, pick individual counties anywhere in the state, or take all of Texas.
When do the emails arrive?
Around 7 a.m. Central. Daily emails skip days with nothing new. Weekly emails go out every Monday, even after a quiet week, so you know nothing slipped by.
Do you cover restaurants that don’t serve alcohol?
Not yet. Today’s leads come from liquor license filings, so a coffee shop or taqueria without a beer and wine license won’t show up. We’re working on adding them from new sales tax permits.
How do I cancel?
From your account page, in a couple of clicks. There’s no contract and no cancellation fee, and you keep getting leads until the end of the month you’ve paid for.